Spring 2020

Celebrating the 50th Anniversary of Earth Day!

April 22, 2020, marks the 50th Anniversary of Earth Day, an annual event celebrated every year to show support for protecting the planet and for taking action to improve the environment. Founded in 1970 by then-Sen. Gaylord Nelson of Wisconsin, the first Earth Day marked the beginning of one of the most successful environmental movements in the world. The first year, there were more than 20 million demonstrations with thousands of schools and local communities participating. According to Sen. Nelson, "the event essentially organized itself."

Nelson's persistent efforts to draw attention to the planet and environmental issues eventually created the biggest environmental movement in history, which continues today.

In celebration of Earth Day, MGE is showing support by publishing our Earth Day, Every Day Fun Book, a 24 page activity and information book covering a broad range of energy and environmental topics. MGE has published the Fun Book for more than 10 years. The book is designed for elementary and middle school students. It is a great learning resource for teachers, community groups and youth organizations. The Fun Book contains informative stories and graphics related to local green and healthy schools, renewable energy, wildlife conservation, recycling, electric vehicles (EVs) and EV charging. Teachers and other educational groups can order free class sets of the Earth Day Fun Book at mge.com/earthday. MGE will deliver the Fun Books in early April.

In addition to the Fun Book, MGE is sponsoring an "Earth Day, Every Day" video contest for elementary and middle school students. Students can work in teams or individually to create a three- to five-minute video on how they are making a difference on Earth Day. A first-place prize of $500 will be awarded for both the elementary and middle school levels. Two $50 runner-up prizes also will be awarded. For a complete list of contest rules, visit mge.com/earthday/contest.

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